{"id":35681,"date":"2025-03-14T11:40:34","date_gmt":"2025-03-14T10:40:34","guid":{"rendered":"https:\/\/www.guiding-architects.net\/?p=35681"},"modified":"2025-03-14T11:40:34","modified_gmt":"2025-03-14T10:40:34","slug":"benidorm-tourne-vers-avenir","status":"publish","type":"post","link":"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/","title":{"rendered":"Benidorm se tourne vers l’avenir"},"content":{"rendered":"

Dans les ann\u00e9es 1950, le maire franquiste Pedro Zaragoza avait une vision pour Benidorm et l’a d\u00e9velopp\u00e9e avec d\u00e9termination, changeant \u00e0 jamais l’histoire de la ville. Zaragoza a transform\u00e9 un petit village de p\u00eacheurs en une r\u00e9f\u00e9rence touristique mondiale. Il a promu un urbanisme visionnaire pour l’\u00e9poque, a \u00e9t\u00e9 le pr\u00e9curseur de ce que nous appelons aujourd’hui le marketing de destination et a jet\u00e9 les bases d’un mod\u00e8le \u00e9conomique pour le tourisme. Il a exploit\u00e9 le potentiel de la magnifique situation g\u00e9ographique et climatique de l’enclave.<\/p>\n

\"Benidorm,

Benidorm, love or hate it. Photo by: \u00a9Kai F\u00f6rsterling<\/p><\/div>\n

Le tourisme de soleil et plage, moteur du d\u00e9veloppement \u00e9conomique de Benidorm, a \u00e9t\u00e9 un succ\u00e8s pendant 60 ans, mais ses jours sont compt\u00e9s. Un nouveau cycle s’annonce, conditionn\u00e9 par l’augmentation de la temp\u00e9rature de la Terre et la sensibilit\u00e9 croissante du public \u00e0 l’\u00e9gard des modes de vie sains et durables. Les nouveaux voyageurs sont soucieux de r\u00e9duire leur empreinte \u00e9cologique et sont sensibles \u00e0 l’\u00e9conomie circulaire. La renaturalisation des environnements urbains et la restauration des paysages naturels indig\u00e8nes suscitent un int\u00e9r\u00eat croissant.<\/p>\n

\"Benidorm

Benidorm Town Hall. Photo by: \u00a9Kai F\u00f6rsterling<\/p><\/div>\n

La transition ne sera pas facile, mais Benidorm a un avantage. Sa planification urbaine pionni\u00e8re \u00e0 haute densit\u00e9 signifie que les ressources sont utilis\u00e9es de mani\u00e8re beaucoup plus efficace que dans d’autres destinations touristiques. La mobilit\u00e9 \u00e0 Benidorm est un autre avantage par rapport aux mod\u00e8les d’urbanisme extensifs qui d\u00e9pendent des v\u00e9hicules priv\u00e9s. L’exploitation de grands h\u00f4tels, par opposition \u00e0 la vente d’appartements priv\u00e9s, fait de Benidorm une \u00e9conomie flexible face aux d\u00e9fis qui l’attendent.<\/p>\n

\"Benidorm

Benidorm waterfront. Photo by: \u00a9Kai F\u00f6rsterling<\/p><\/div>\n

Imaginons un instant quelques caract\u00e9ristiques du nouveau Benidorm. Des gratte-ciels recouverts de v\u00e9g\u00e9tation et des masses d’arbres dans les rues. Une offre culturelle et familiale pour un mod\u00e8le de tourisme responsable et d\u00e9saisonnalis\u00e9. Valorisation d’une gastronomie bas\u00e9e sur des produits locaux \u00e0 z\u00e9ro kilom\u00e8tre. Utilisation efficace des ressources naturelles, production d’\u00e9nergie renouvelable et plan de recyclage. Une mobilit\u00e9 publique efficace et durable qui relie le territoire. Une ville inclusive avec un acc\u00e8s au logement et des opportunit\u00e9s d’emploi d\u00e9centes.<\/p>\n

\"Promenade.

Promenade. Arq. Carlos Ferrater. Photo by: \u00a9Kai F\u00f6rsterling<\/p><\/div>\n

Benidorm a la chance que son avenir ne d\u00e9pende plus d’un maire visionnaire et de l’approbation d’un dictateur. Il appartient d\u00e9sormais aux entrepreneurs, aux citoyens et \u00e0 leurs repr\u00e9sentants politiques de d\u00e9finir les besoins de nos villes. Des villes dans lesquelles les g\u00e9n\u00e9rations futures vivront mieux.<\/p>\n

Texte : Boris Strzelczyk<\/a>, GA Valencia<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Dans les ann\u00e9es 1950, le maire franquiste Pedro Zaragoza avait une vision pour Benidorm et l’a d\u00e9velopp\u00e9e avec d\u00e9termination, changeant \u00e0 jamais l’histoire de la ville. Zaragoza a transform\u00e9 un …<\/p>\n","protected":false},"author":2,"featured_media":35659,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[127],"tags":[2863,5092,5090,5087,5093,5089,4409,5088,5091,3979],"class_list":["post-35681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","tag-architecture-fr-2","tag-benidorm-fr","tag-energie-renouvelable","tag-environnements-urbains","tag-ga-valencia-fr","tag-gratte-ciels","tag-planification-urbaine","tag-restauration-des-paysages-naturels","tag-tourisme","tag-transformation-durable"],"acf":[],"yoast_head":"\nBenidorm se Tourne Vers l'Avenir - Guiding Architects<\/title>\n<meta name=\"description\" content=\"Le futur Benidorm a besoin de v\u00e9g\u00e9tation dans les rues, \u00e9nergies renouvelables, recyclage, mobilit\u00e9 publique durable et mesures sociales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Benidorm se Tourne Vers l'Avenir - Guiding Architects\" \/>\n<meta property=\"og:description\" content=\"Le futur Benidorm a besoin de v\u00e9g\u00e9tation dans les rues, \u00e9nergies renouvelables, recyclage, mobilit\u00e9 publique durable et mesures sociales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/\" \/>\n<meta property=\"og:site_name\" content=\"Guiding Architects\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/guidingarchitects\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-14T10:40:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2025\/03\/benidorm-looks-future-gavalencia-guiding-architects.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"anneke\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guidingarchi\" \/>\n<meta name=\"twitter:site\" content=\"@guidingarchi\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"anneke\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/\",\"url\":\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/\",\"name\":\"Benidorm se Tourne Vers l'Avenir - Guiding Architects\",\"isPartOf\":{\"@id\":\"https:\/\/old.guiding-architects.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2025\/03\/benidorm-looks-future-gavalencia-guiding-architects.jpg\",\"datePublished\":\"2025-03-14T10:40:34+00:00\",\"author\":{\"@id\":\"https:\/\/old.guiding-architects.net\/#\/schema\/person\/aeaa03df7067172caf3f616b87df69e6\"},\"description\":\"Le futur Benidorm a besoin de v\u00e9g\u00e9tation dans les rues, \u00e9nergies renouvelables, recyclage, mobilit\u00e9 publique durable et mesures sociales.\",\"breadcrumb\":{\"@id\":\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/old.guiding-architects.net\/fr\/benidorm-tourne-vers-avenir\/#primaryimage\",\"url\":\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2025\/03\/benidorm-looks-future-gavalencia-guiding-architects.jpg\",\"contentUrl\":\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2025\/03\/benidorm-looks-future-gavalencia-guiding-architects.jpg\",\"width\":1000,\"height\":612,\"caption\":\"View of Benidorm. 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