{"id":10832,"date":"2017-06-01T07:00:30","date_gmt":"2017-06-01T06:00:30","guid":{"rendered":"http:\/\/www.guiding-architects.net\/?p=10832\/"},"modified":"2020-06-10T10:11:35","modified_gmt":"2020-06-10T09:11:35","slug":"mad-in-bruessel","status":"publish","type":"post","link":"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/","title":{"rendered":"MAD in Br\u00fcssel"},"content":{"rendered":"

Es sind nicht \u201eFifty shades of grey\u201c, die den Besucher des neuen Mode- und Designcenters MAD in Br\u00fcssel erwarten, aber das Szenarium ist auch sehr filmreif: F\u00fcnfzig Nuancen von Wei\u00df k\u00f6nnen hier seit der Er\u00f6ffnung am 20. April 2017 erlebt werden. Seit diesem Tag ist Br\u00fcssel wieder auf Augenh\u00f6he mit der Welt der Mode und des Designs. Denn ausgerechnet hier in der europ\u00e4ischen Hauptstadt, die ja f\u00fcr ihre lebhafte Kreativszene bekannt ist \u2013 man denke an Initiativen wie den Design September oder die \u201eBrussels Fashion Days\u201c \u2013 gab es keinen festen Ort mehr, an dem regelm\u00e4\u00dfig und aus vollem Herzen Mode- und Designveranstaltungen ausgerichtet werden konnten. Dieser Zustand hatte sich durch die Schlie\u00dfung des Design Centers vor \u00fcber 30 Jahren ergeben.<\/p>\n

V+ und Rotor haben sich zusammen getan und den Wettbewerb gewonnen. F\u00fcr Letztere ist das Vorgehen nicht un\u00fcblich, gro\u00dfe Teile der gebauten Strukturen zu erhalten. Die freien R\u00e4ume zwischen den erhaltenen Geb\u00e4uden wurden eher gewertsch\u00e4tzt als getilgt, auch um eine maximale Lichtzufuhr zu gew\u00e4hrleisen. Die 3000 qm der irrgartenartigen Bestandsstruktur ergeben jetzt einen neuen Sinn, indem die Durchl\u00e4ssigkeit verst\u00e4rkt und die Zirkulationsm\u00f6glichkeiten verbessert wurden.<\/p>\n

\"Through

Through a filter of trees, the MAD\u2019s fa\u00e7ade blends in with its surroundings in every way but for its neon signage. Copyright: Archipentage.<\/p><\/div>\n

Nicht nur Reinwei\u00df<\/h5>\n

Weitere Verbindungen innerhalb dieser abnormen Raumfolge wurden geschaffen, indem verschiedene Wei\u00dft\u00f6ne auf unterschiedlichste Texturen und Oberfl\u00e4chen aufgebracht wurden. Das Ergebnis ist anspruchsvoll, aber nicht aufdringlich; spielerisch, aber nicht kitschig; und stimmig, aber nicht langweilig. Die Farbe Wei\u00df mag man schon mit der Generation assoziieren, die eine Vorliebe f\u00fcr aseptische Umgebungen hat, doch hier ist die Gestaltung weit davon entfernt, anonym zu wirken. Im Gegenteil, die verschiedenen Nuancen und Texturen von Wei\u00df erg\u00e4nzen die originaleren Elemente, die bewahrt worden sind. Der gemauerte Aufzugschacht aus Backstein ist im Inneren ein Hingucker, so wie die skulpturale Au\u00dfentreppe als Gegenst\u00fcck dazu.<\/p>\n

Das neue Geb\u00e4ude hat gute Chancen, zu einer festen Station bei architektonischen Touren durch Br\u00fcssel zu werden. Es liegt in der Dansaert Gegend zwischen der \u201eKanalzone\u201c, die gerade regeneriert wird und den k\u00fcrzlich zur Fu\u00dfg\u00e4ngerzone umgestalteten zentralen Boulevards. Das gerade er\u00f6ffnete Mode- und Designzentrum wird wohl viele Besucher, Passanten und Fachleute veranlassen, sich einer gef\u00fchrten Tour durch die Stadt anzuschlie\u00dfen. Kurz gefasst kann man sagen, dass sich so nicht nur das MAD in Br\u00fcssel erkunden l\u00e4sst, sondern man wird geradezu VERR\u00dcCKT nach Br\u00fcssel.<\/p>\n

\u2022<\/p>\n

Text: Archipentage, Guiding Architects Mitglied in Br\u00fcssel<\/a>.<\/p>\n

Erstes Bild: \u201cMAD\u2019s building is all about elegance, obtained by subtly inverting the relationship between solid and void of its two neighbours. Copyright: Archipentage<\/em>\u201d.<\/p>\n

MAD Brussels: http:\/\/new.mad.brussels\/en<\/a><\/p>\n

Design September: http:\/\/www.designseptember.be<\/a><\/p>\n

Brussels Fashion Days: http:\/\/dsbrusselsfashiondays.be\/en\/<\/a><\/p>\n

Canal plan: http:\/\/canal.brussels\/en\/canal-plan<\/a><\/p>\n

V+ : http:\/\/www.vplus.org<\/a><\/p>\n

Rotor : http:\/\/rotordb.org<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Es sind nicht \u201eFifty shades of grey\u201c, die den Besucher des neuen Mode- und Designcenters MAD in Br\u00fcssel erwarten, aber das Szenarium ist auch sehr filmreif: F\u00fcnfzig Nuancen von Wei\u00df …<\/p>\n","protected":false},"author":2,"featured_media":10801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[851,97,856],"tags":[957,956,4,967,969],"class_list":["post-10832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-und-ausstellungen","category-news-de","category-restaurants-und-gastronomie","tag-belgien","tag-bruessel","tag-design","tag-mad","tag-mode"],"acf":[],"yoast_head":"\nMAD in Br\u00fcssel - Guiding Architects<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MAD in Br\u00fcssel - Guiding Architects\" \/>\n<meta property=\"og:description\" content=\"Es sind nicht \u201eFifty shades of grey\u201c, die den Besucher des neuen Mode- und Designcenters MAD in Br\u00fcssel erwarten, aber das Szenarium ist auch sehr filmreif: F\u00fcnfzig Nuancen von Wei\u00df ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/\" \/>\n<meta property=\"og:site_name\" content=\"Guiding Architects\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/guidingarchitects\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-01T06:00:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-10T09:11:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2017\/05\/MAD2_\u00a9archipentage.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"5106\" \/>\n\t<meta property=\"og:image:height\" content=\"3162\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"anneke\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guidingarchi\" \/>\n<meta name=\"twitter:site\" content=\"@guidingarchi\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"anneke\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"3\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/\",\"url\":\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/\",\"name\":\"MAD in Br\u00fcssel - Guiding Architects\",\"isPartOf\":{\"@id\":\"https:\/\/old.guiding-architects.net\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2017\/05\/MAD2_\u00a9archipentage.jpg\",\"datePublished\":\"2017-06-01T06:00:30+00:00\",\"dateModified\":\"2020-06-10T09:11:35+00:00\",\"author\":{\"@id\":\"https:\/\/old.guiding-architects.net\/#\/schema\/person\/aeaa03df7067172caf3f616b87df69e6\"},\"breadcrumb\":{\"@id\":\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/old.guiding-architects.net\/de\/mad-in-bruessel\/#primaryimage\",\"url\":\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2017\/05\/MAD2_\u00a9archipentage.jpg\",\"contentUrl\":\"https:\/\/old.guiding-architects.net\/wp-content\/uploads\/2017\/05\/MAD2_\u00a9archipentage.jpg\",\"width\":5106,\"height\":3162,\"caption\":\"MAD\u2019s building is all about elegance, obtained by subtly inverting the relationship between solid and void of its two neighbours. 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